To find the right salon insurance cover, you have to first understand the type of cover that you require. To be fully covered, it is necessary to have an insurance policy that gives a large range of cover. As a salon is mainly open to the public, you should have public liability, building, stock, contents, equipment, and contents insurance.
It is necessary that you have public liability insurance for your salons as if a customer were to trip over a lead or accidentally slip on a wet floor, they would be able to claim against your salon and you. In addition, if a treatment goes unexpected as can a few times occur, the salon owner has to be covered. It is not unusual for some people to have an adverse reaction to dangerous chemicals which are used in hair salons and for treatments to go wrong. That is why it is reckless for salon owners not to make sure that they are covered for this finally.
The risk of not having insurance
It can be a major mistake to try to save money on insurance and think that fire, theft, or flood would never happen to you. However, such disastrous situations are more common than we all like to believe. When considering insurance, it is necessary to plan for all eventualities and think ahead to how much it would cost to replace your contents or business building. Your salon is your occupation and livelihood and you should invest in suitable cover to make sure that you will not be resentfully affected by such events.
If you are not rightly insured when you make an insurance claim, you will not be covered for the full value of your contents and valuable equipment. This could mean that you would be left to finance the cost of your content yourself. Most salon owners underestimate the value of their contents in terms of equipment and stock and tend to underinsure it as a result. This will not help you trade as effectively as you could prior to the insurance claim and could ultimately affect the viability of your business as well as your reputation.
Putting together a complete list of your content including stock, furniture, equipment, fixtures, and fittings, and costing these accurately. It is necessary to make sure you are rightly covered. Replacement costs of contents can often be much higher than expected, so researching this information is necessary for a suitable cover. Having such information on record stored online can cut down on stress and one should be forced to make a claim due to theft, fire, flood, or water damage.
Wrong salon insurance
Some salon owners pay less attention to their salon insurance and whilst they may be covered for taking out treatments, they are not covered for their contents and building which may include valuable equipment shockingly salon owners are under the impression that they are covered, and when they come to claim if they have theft or fire or water ingress, they come to know that they are not covered and left out of money to buy stock and contents themselves. Whilst insurance is not the most complicated area of business, it is essential to read the small chunk and make sure you fully understand your insurance policy should you be in the unfair position of having to make a claim. Taking out a suitable cover not only provides you with peace of mind but also makes sure that your business can be backed up and running again instantly as if nothing happened.
You have worked really hard at perfecting your craft and now you are untouchable when it comes to creating beautiful styles and head-turning looks. To prove it, you have rented a good-looking property in a primary location, sent eye-catching flyers far and large, and told anyone who will listen that your salon is ready to take on the world.
Salon insurance tips
Make a great first impression
You already know how necessary is to make a great first impression. It is the reason you have your friendliest, most welcoming member of staff waiting to welcome clients when they arrive. It is also the reason you have spared no expense in creating a beautiful interior design that makes your salon look wonderful.
Make every visit a memorable experience
Those one-off clients are good for your experience, but if you are going to constantly make better and better sales then client loyalty is where it is at. You should be looking at ways that you can keep those regular clients coming back to you again and again. What better way to do that to make than to make your salon a peaceful place where people like spending their time.
Consider complimentary refreshments, exquisitely comfortable seating, and anything else you can think of to turn a visit to your salon into the ultimate beauty experience.
Design your own beauty scheme
Whether it is your local simple shop or large supermarket, all types of businesses are using loyalty schemes to keep their clients coming back again and again. So there is no reason why you can’t use one to make sure your clients keep coming through the door and spending money.
Give people the impression that they love
Create short videos that give the type of luxury experience you provide, or that otherwise show off what is that makes your salon different than the rest.
Get recommendations
A word can be a very strong tool for getting new clients through the shop. It can be even more powerful if your regular clients have an added incentive to tell their family and friends about the amazing services you provide. Run a campaign through which you offer customers discounts on their next appointment every time they suggest a friend who books an appointment with you.
